Azarluleh Registered Logo

فارسی

BRAND CENTER

WHERE YOU CAN FIND OUR BRAND PHILOSOPHY AND GUIDELINES

We created a brand,  by our soul, love and life. we let it to breathe and live with our customers to help them, inspire them and a better life quality as a gift. we call it Azar louleh, so he need to cared by anybody that have a touch-point with him. We should know it and find how to act with it, in other words we should know right behavior principles to our brand. in this page we have collect some materials and made some contents that help our supporters to go in right way with our brand. please use them carefully under copyright legals and attention to our guidelines.

ESSENCE

We Are In Every Currents Route.
This the philosophy of our brand that associated by water, purify, navigating to right way. We want to be every where that currents flow. we provide the route.

VALUE

Our brand value is based on quality and respect to our customers. We make try to gain it by work on our brand architecture, appearance and unify our employee thoughts to this way.

STRATEGY

Providing wide range of high quality products with comparative prices.
 reaching new markets in our region countries and make a strong presence as a qualitative and reliable brand.

LOGO

Our main English logo, as you see below, designed based on mathematical principles and exact values. Please attention carefully when you want to execute theme in large scale to these relations or you can send us your request for decal or any other material. you can find download links for our logo digital files in below.

COLOR

We have two Primary colors and four  Secondary colors that you can use them and their shades. Please care it that these colors is a crucial part of brand identity and we should not to change them.In below we provide colors RGB, CMYK, HEX and Pantone codes and swatches for Adobe photoshop and Illustrator.

PANTONE 320 C

C90, M10, Y30, K0

R0, G163, B180

#00a3b4

 

C90, M50, Y60, K30

R21, G86, B85

#155655

 

C0, M40, Y80, K0

R250, G167, B54

#faa74a

LAYOUT

There is standard layout for brand materials that need to follow them in any application and use. You should respect to our brand personality.
If you need more information for exceptional cases please contact us.

RED LINES

We have some red lines that nobody should cross them of course in our brand's logo application. These are some points that we should stop at them because they will harm our brand identity that you can see below. Please Respect it.

 logo for Media lock-up must be surrounded by a generous field of clear space in every application. This isolates the lock-up from competing elements such as text and graphics and helps ensure its legibility and impact.

AI

PDF

AI

EPS

PS

PANTONE 294 C

C100, M80, Y0, K20

R2, G63, B136

#023f88

 

C30, M20, Y100, K0

R189, G182, B50

#bdb632

 

C40, M10, Y20, K0

R153, G195, B199

#99c3c7

AI

PDF

Don’t Change Ratio

Don’t Add Text.

Don’t Use On Homochromatic

Don’t Change Color

Don’t Add Perspective.

Don’t Use Busy Background

Don’t Change Opacity

Don’t Add Effects.

Don’t Use Line Art

TYPOGRAPHY

We want you to use our organizational type face in promotions and related medias. So you can see our font name, Family and download it direct from our website by clicking on below link.

Open Sans Regular

TTF

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